Social media

Drive the conversation

Be memorable. Be strategic.

As the preferred Social Media Marketing Agency for some of the hottest brands in entertainment and gaming, Lemonade knows what it takes to break through the chatter and drive conversation—and conversions. Our expert team of social media specialists, paid media pros and content creators are proven at developing ground-up strategies and impactful assets to boost brands and hit goals. 

Whether that goal is to drive better storytelling with a defined Tone of Voice or drive billions of engagements (that’s with a ‘b’!) on TikTok with sticky, fun creative—Lemonade can take you there.

Why Lemonade for social media?

A social media marketing agency that gets it

Lemonade offers a comprehensive selection of services for social media and community management, but understands that each brand has specific needs. That’s why partnerships begin with a thorough social media audit, which helps outline brand goals and priorities, and gives insight into how services can be customized to fit client needs. Lemonade is an agency of fixers, and can quickly jump into the fold on existing campaigns to aid in execution, content development, influencer and creator management, strategic planning or consultation. Check out our services!

Lemonade social media services

Comprehensive services. Proven results.

  • Whether it’s for your entire brand or a new product launch, our social media marketing agency services build social strategies designed to turn heads and create engagement using the freshest approaches and stickiest ideas.

  • Lemonade is intimately familiar with the ins-and-outs of paid media and brand partnership strategies, which opens the door for your brand by exposing it to new audiences, as well as new content or amplification opportunities.

  • Item descriptionBrand and product integration opportunities can help your product break through to the next level of awareness and help strengthen your affinity with consumers. Lemonade’s robust relationships with brands and fresh strategic thinking gives clients access to exciting integration opportunities.

  • Lemonade has worked with some of the most exciting celebrities and serves as talented matchmakers when it comes to pairing brands with big names. An authentic celebrity partnership can propel a brand into the stratosphere. Lemonade has the connections to get it done.

  • Every social media marketing agency should pride itself in the quality of the everyday content it produces. Lemonade knows that every piece of content on social media is an opportunity to connect with the audience, which is why our designers, copywriters and video editors get the most bang for every buck.

  • From IMAX movies to Web3 services, Lemonade has extensive experience as the social media management agency for brands in a wide variety of industries. That means Lemonade brings invaluable insight and out-of-the-box thinking to every new project.

  • A social media management agency like Lemonade knows that posting content is only the beginning. Lemonade has a deep understanding of what it takes to build community and foster engagement as community managers on social platforms including Discord, TikTok, Facebook, Twitter and Instagram.

  • Lemonade’s social media team tracks and analyzes trends, and filters insights into content calendars so brands are always in the conversation. Our team also produces Last Week In Social, which rounds up the biggest news from social platforms.

  • As a trusted social media marketing agency, Lemonade values transparency with clients. We offer monthly and ad-hoc reports—which track and analyze social media performance and provide insights and recommendations—so brands are in the loop. That’s just part of our collaborative approach to social media management.

  • Lemonade’s influencer management services help brands achieve new levels of awareness and break through to new audiences. Contact us to see how exciting partnerships between your brand and trendsetters can boost your brand’s exposure.

Lemonade creates social trends

From entertainment to gaming, Lemonade’s work as a preferred social media marketing agency focuses on developing strategy and content that create authentic relationships between brands and their audiences. Check out some of the work!

IMAX

Drove an increase in engagement on the global theater’s social media platforms during a time when pandemic-closures created an anemic movie industry and historically low consumer demand.

MANTA

Introduced the Korean webcomics publisher to a U.S. audience by creating a TikTok strategy that totaled 7 billion engagements.

ISKRA

Launched the new destination for Web3 gaming by developing brand visual assets, brand story, positioning, and tone of voice and content creation.

Why hire a social media agency?

Brands regularly fall into the trap of delegating social media marketing to under resourced junior content coordinators. Those staffers are often younger, more engaged on social media, so they can handle it alone, right? Wrong. This is a massive marketing channel that requires full support and detailed strategy for brands to experience meaningful results in return.

From captivating audiences with incredible brand storytelling to capturing user data and analyzing it to improve brand reach, retention and reengagment, a social media marketing agency like Lemonade leverages online platforms to help brands break through to the next level of awareness.

How a social media marketing agency grows your brand:

INCREASES BRAND AWARENESS

A brand makes authentic connections with audiences and builds brand awareness when it tells impactful stories backed by smart content strategy. A full-service agency like Lemonade designs content and builds strategy specifically for increasing brand awareness.

BUILD BRAND AFFINITY

Of course, with the right content, the efforts in the previous section can dramatically increase brand affinity. While brand affinity sounds intangible, it is measurable. A social media marketing agency can use tools such as sentiment tracking, polling, email surveys and more to track brand affinity. As more brands find success leaning into brand marketing, they’ll continue to see their brand affinity grow.

INCREASES WORD OF MOUTH

A social media marketing agency develops word-of-mouth strategies that place content in the right place at the right time to maximize impressions and increase exposure.

GENERATES TRAFFIC

A social media marketing agency develops strategies that place content in the right place at that right time to maximize impressions and generate traffic. A full-service agency like Lemonade will also develop content specifically designed to generate traffic, such as lead magnet reports from our in-house subject matter experts. See Lemonade’s NFT Guide as an example.

IMPROVES SEO

A social media marketing agency like Lemonade brings to the table a wealth of experience and knowledge around search engine optimization (SEO), which boosts a brand’s ranking on search engines like Google. An agency partner creates SEO-oriented content, and will audit and edit pre-existing content to further boost SEO.

The Lemonade difference

A social media marketing agency that creates authentic relationships

CULTURALLY RELEVANT

Lemonade builds authentic communities where consumers are excited about brands as they flourish at the center of the cultural zeitgeist.

CREATIVE IMPACT

Lemonade excels in brand storytelling and builds affinity with sticky content. We offer in-house production, influencer marketing, creator in residence packages, and experiential marketing around the world.

EXCLUSIVE ACCESS

With our wide range of subject matter experts (Web3, Gaming, Entertainment and more) and access to A-List celebrities and deal-makers, we excel at bringing intentional virality to campaigns.

EXPERTS IN EMERGING TECH

Whether it’s an iconic fashion brand launching an NFT or a new blockchain-based idea seeking its audience, Lemonade has extensive experience working in the Web3 space and creating solutions with meaningful value for brands and their consumers.

Lemonade staffs subject matter experts in a range of industries, including gaming, entertainment, Web3 and more. That means when you hire Lemonade as a social media marketing agency, you’re hiring a partner that puts in the work to understand context.

SUBJECT MATTER EXPERTS

How can Lemonade help?

We are your brand’s best ally

Do you want a billion TikTok impressions? Need to build hype around your movie, game, series or comic? How about some expert know-how around creating campaign buzz with the perfect celebrity pairing? As an entertainment marketing agency, our strategy-led creative connects brands to the pop-culture conversation. Let’s start one today. How can we help as your preferred social media marketing agency?

  • Creative Strategy

    Brand Identity

    Branded Content / Original Content

    Video Production

    Photography

    2D & 3D Animation

    Design & Illustration

  • Paid Media & Partnership Strategy

    Paid Media Planning & Buying

    Influencer Management

    Brand & Product Integrations

    Celebrity Partnerships

  • Social Strategy

    Organic Social Management

    Community Management

    Social Content

    Trend Monitoring

LET’S GET STARTED

Just tap the button below.

Every great partnership begins with a call to action. At Lemonade, our social media marketing agency services are optimized to build authentic relationships, drive brand growth and meet the kind of bottom-line goals that matter most.

Whether your company specializes in gaming, movies, comics, hospitality and more, or centers around traditional or Web3 services, our enthusiastic team of marketers and subject matter experts are here to help. Let’s get started!